For more than 17 years, Pia Rubio de la Rocha has been actively involved in the international art industry, highlighting the managment of the Projects space from Fernando Pradilla gallery; her work in the Painting department at Sotheby´s Auction House in Madrid for two years; and in the past five years, managing the Madrid office of Art Advisory Services. She has travelled to the most important art fairs of the world as Frieze London; TEFAF Maachstricht; Art Basel Suiza and Miami; KIAF Korea; ArteBa Buenos Aires; FEMACO Mexico; Armory Show NY…advising collectors in his acquisitions. Also, she has written for the spezialized art newspaper  “Arteria” in Colombia. In 2013, collaborated with Just Mad art fair developing activities inside the VIP and collectors programme. Nowadays is the VIP and collectors manager of Art Marbella Contemporary and Modern art fair; speaker at ABC online newspaper "Art View" video-blog and gives talks for "Investing in Contemporary Art", at Banco Santander or EFF, and of "Art and Law" at Eversheds Sutherland Nicea.